History has no shortage of mensches, salts, and doers. But today’s real ones are unique - they don’t seek treasure. Their glory is simply a real good beer.

I didn’t go to production for this one, but creative consulted and wrote the VO :)

Sleeman’s ‘Real Ones’
Media: TV
Role: Creative Consultant/Copywriter
Agency: PRETTYBIRD







2022
Hudson/NYC