Tylenol. Listerine. Aveeno. Band Aid. Nuetrogena. J&J relaunched its entire consumer healthcare portfolio with a new name: Kenvue. The idea was simple. 

If life is a performance, the bathroom is your green room. So take a breath, take your time, get your shine all shiny. The show can’t go on without you. 
J&J + Kenvue: “The Extraordinary Power of Everyday Care”
Media: Brand Anthem/Digital
Role: CD/Copy
Agency: Wolff Olins




2022
Hudson/NYC